Super Producer Makes Hits for TV

Banner Takes on the World of Advertising

David Banner Takes on the World of Advertising with Mercedes-Benz Commercial

New York, NY (April 14, 2011) – Grammy Award winning producer David Banner joins Grammy Award winning singer Estelle and Daley in “Benz” — a brand new song and video for Mercedes-Benz – which will be available on iTunes April 19th. Producing the track, Banner infused a modern day interpretation of the classic Janis Joplin track “Mercedes Benz.”Banner recently spoke about the collaboration and chemistry between all three artists, “That’s why they call it soul music, you can’t put an equation to what we just did…when we first put it together and listened to it, it was something special.” Mercedes-Benz along with BLAG Magazine will bring together Banner, Estelle and Daley for a debut performance of the song “Benz” in Shanghai, China on April 19th during the 2011 Shanghai Auto Show.

This isn’t the first time a huge corporation has turned to Banner for his musical expertise. Gatorade tapped Banner to provide the soundtrack for their new campaign, G Series: Evolve & Before/During/After, which debuted during the 2010 NBA Finals. Banner continues to take his talents to the world of advertising (Gillette & Marvel Vs Capcom 3) as well as motion pictures. He recently scored the lead dance sequence for the upcoming film Footloose and his music was featured in the DreamWorks animated movies MegaMind.

Banner also remains busy with the release of his latest album, Death Of A Pop Star, which spawned the hit singles “Be With You” feat. Ludacris, and “Stutter” feat. Anthony Hamilton. The album is Banner’s collaborative effort with Grammy award winning producer 9th Wonder. Along with an album, the duo released the first installment of their comic strip to accompany the album, which can be viewed on their website

David Banner is one of the best rappers to emerge from below the Mason-Dixon Line. Since his SRC/Universal debut MISSISSIPPI: The Album in 2003, he has gone on to have several successful albums spawning the #1 hit singles “Get Like Me,” “Play,” “Like A Pimp,” & “Cadillac on 22’s.” Banner’s albums include Certified (2005), The Greatest Story Ever Told (2008), and his most recent body of work with 9th Wonder, Death Of A Popstar. In February 2010, Banner received a Grammy Award for his production on Lil Wayne: The Carter III.  His past production credits include: Kanye West, TI, Nelly, Maroon 5, Snoop Dogg, Quincy Jones, Anthony Hamilton, Chris Brown, Zac Brown & many more. In January 2011, Banner was inducted into the Mississippi Music Hall of Fame.